Originally posted on TechCrunch:
According to Facebook’s S-1 filing, users are now generating 2.7 billion Likes and Comments per day. With the Hate button, Facebook expects to at least double that. The S-1 noted “popular Pages on Facebook include Lady Gaga, Disney, and Manchester United, each of which has more than 20 million Likes.” Many inside the company think the Hates could easily top that.
When the original Like button was announced, Mark Zuckerberg made a bold prediction there would be over 1 billion Likes across the web in just the first 24 hours. Sources at Facebook say Mark is estimating 2 billion Hates on the first day. Facebook studies have shown the sad fact that people hate things on the…
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