Intel’s march into the mobile market hasn’t been as successful as they would have desired, with devices powered by the Medfield family of Atom chips such as the XOLO X900 and Orange San Diego struggling for traction, although things began to look up with the release and heavy marketing of Motorola’s RAZR i late last year. With its second wave of phone chips, codenamed Lexington, the company has decided to target emerging markets, and the first Lexington phone has now been announced in conjunction with Safaricom, one of Kenya’s largest carriers.
The Yolo (yep, YOLO) is essentially a consumer version of the Intel Smartphone Reference Design shown off at CES, and its Atom Z2420 chip clocks in at 1.2GHz, which Engadget notes makes the phone feel like 2009, and its 5MP rear camera is capable of 1080p video and a 7 shot-per-second burst mode. The Yolo will also have a 3.5″ touchscreen of as-yet-unknown resolution, and an HSPA+ modem will be responsible for connectivity. The Yolo will be available in Safaricom stores with 500MB of data for Kshs. 10,999 (£79.57) and will almost certainly make its way to Europe with alternative branding later this year.