Nokia introduces advert shot entirely on a phone

Remember the Nokia 808 PureView? Announced at MWC, the Symbian device has a 41MP camera that is more than a marketing gimmick. Now, with its launch coming up in the next couple of months, Nokia has released a promotional video on YouTube – shot entirely on the phone itself. We’ve already seen how phenomenal the shots can be, and we can’t wait to go hands-on. Watch the video below, and marvel at the camera over on the galleries at My Nokia Blog.

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Nokia Lumia: Meet the new king of smartphones

The Nokia Lumia range was launched on Wednesday morning at the annual Nokia World event in London. Along with the Asha range of budget Series 40 phones for the next billion internet users, Stephen Elop’s company unveiled the Lumia 710 and the flagship 800. This announcement would be the most important event in the history of Nokia. Symbian was seen by many as a disaster (THE FONT!) and MeeGo only appeared on one device before becoming Tizen. For Microsoft it was important as well. Windows Phone 7 has been well received, but has failed to gain traction in the overcrowded (by Android) smartphone market. Together they could rejuvenate both their brands with affordable, premium devices, full support, backing and promotion from networks and a multi-million pound ad campaign everywhere you look.

And that’s exactly what they’ve done.

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Nokia Lumia first impressions

The two new Lumia phones both look very good. The Nokia Lumia 800 for a start looks fantastic. With a 3.7 inch AMOLED display, a huge 1.4GHz single core Snapdragon processor and 16GB of internal storage (along with the 25GB of free cloud storage that comes with all WP7 phones via SkyDrive) it can compete with most other smartphones. It also has a 1GB RAM and a wonderful 8 megapixel camera with 720p HD recording and Carl Zeiss optics. The Lumia 800 is looking to be a great phone.

The Lumia 710 is the mid range Nokia WP7 device but in spite of this it still seems to have impressive internal hardware. With the same display as the 800. The camera is a decent 5 megapixel, and it also has the same 1.4 GHz procesor. However from the pictures we have seen the 710 looks quite cheap and tacky compared to the sleek look of the 800. However the idea of the swappable covers is good and the fact that Nokia are making them the same colours as the tiles on the home screen for Windows Phone is pretty good too.

Both Lumia phones look to be successful in my opinion.